Mike Bruno - Creating New Markets and Careers with Category Design
Fanni recruited strategy talent for Mike Bruno's team at Weber Shandwick for years.
They reconnected to discuss his career, from being a wheelchair mechanic to a business strategist. He currently works in category design, creating innovative solutions for market dominance, and working with clients like Qualtrics and DocuSign.
Mike Bruno is a business strategist driven by a passion for the unexpected, where the most innovative ideas emerge. He collaborates with C-Suite leaders uncovering unsolved customer pain points, devising solutions, and crafting a distinct perspective that sets clients apart and positions them for market dominance.
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